# ThengHui — Chong Theng Hui

> Chong Theng Hui (ThengHui) is a Chief Technology & AI Officer, HRD Corp accredited AI trainer and startup mentor in Kuala Lumpur. Twenty years across Motorola, Nokia, Amdocs, PLUS Malaysia and Hiredly.

Chong Theng Hui — Ts. Chong Theng Hui, also written ThengHui, 張騰輝 and 张腾辉 — is a Chief Technology & AI Officer, an HRD Corp accredited AI trainer (TTT/22718) and a Professional Technologist (MBOT), based in Kuala Lumpur, Malaysia. He has more than twenty years in data, product and AI, across Motorola, Nokia, Amdocs, PLUS Malaysia, Hiredly and now altSHIFT, and has served on the AI Advisory Committee of Malaysia's National AI Office (NAIO). He has delivered AI and technology training since 2018 to organisations including Touch 'n Go, PLUS Malaysia, TERAS Teknologi, Hiredly, Green Packet, Asian Pac Holdings and SIS Integrated.

This site has two halves. The professional half — home, about, work case studies, notes and resume — is in English. The personal blog has been running since 2004 and is mostly in Traditional Chinese.

## Start here

- [About Chong Theng Hui](https://thenghui.com/about/theng-hui/): the canonical page about the person — every name he goes by, what he does, and the links that confirm it.
- [Home](https://thenghui.com/): what he does, selected work, and how to get in touch.
- [Resume](https://thenghui.com/resume/): full professional history. Machine-readable at https://thenghui.com/resume.json (JSON Resume).
- [Work](https://thenghui.com/work/): case studies, each with context, what he did, the outcome, and what he would do differently.
- [Notes](https://thenghui.com/note/): working notes on applied AI and engineering leadership. Markdown source at /note/<slug>.md.
- [Blog](https://thenghui.com/blog/): personal writing since 2004, mostly Traditional Chinese.

## Work

- [PUTRI: a conversational agent for Malaysia's largest highway operator](https://thenghui.com/work/putri-conversational-ai/): Routine toll, traffic and account enquiries answered around the clock instead of only during contact-centre hours.
- [Digital Health: turning routine check-ups into preventive insight](https://thenghui.com/work/digital-health-analytics/): Screening results reframed from a one-off report into a tracked trend patients and clinicians can act on.
- [Hiredly: job platforms built for speed, reach and relevance](https://thenghui.com/work/hiredly-job-platform/): Matching moved from keyword search toward language-model understanding of what a role and a candidate actually describe.
- [Ever AI: mentoring a low-code platform from data to solutions](https://thenghui.com/work/ever-ai-mentoring/): A narrower product with a clearer buyer, and a team able to ship and measure changes on a predictable cadence.
- [Be Adaptive: teaching AI to people who have to use it on Monday](https://thenghui.com/work/be-adaptive-advisory/): Nine HRD Corp claimable AI programmes delivered since 2018, to organisations including Touch 'n Go, PLUS Malaysia, Hiredly and Green Packet.
- [App Asia: property management that gives developers something to hand over](https://thenghui.com/work/app-asia-property/): Handover includes a working management platform for owners and residents, instead of spreadsheets and a chat group.

## Notes

- [AI Transformation Turns the Impossible Possible](https://thenghui.com/note/2025-06-14-ai-transformation-turns-the-impossible-possible/): From impossible to indispensable, AI's five-year evolution is staggering. Discover how AI transformed from a tool into a creative partner, reshaping our world.
- [Towards the Future: From Learning Machine Language to Machines Learning Human Language](https://thenghui.com/note/2023-07-01-towards-the-future-from-learning-machine-language-to-machines-learning-human-language/): From coding in C to Generative AI, we embrace innovation to enhance job matching and boost productivity for Employers and Jobseekers at Hiredly.
- [Building an Enterprise Chatbot](https://thenghui.com/note/2020-07-02-AI-building-an-enterprise-chatbot/): What it actually takes to build an enterprise chatbot: intent design from real logs, an escalation path built first, and a content operation that keeps it accurate.
- [AI can do lots, but there are limits](https://thenghui.com/note/2020-06-25-AI-can-do-lots-but-there-are-limits/): AI can do a great deal, and there are hard limits worth knowing before you commit a budget to it. Where enterprise AI projects actually break.
- [【 人物BAR | ThengHui 张腾辉 】AI 新时代，我们的生活](https://thenghui.com/note/2019-11-12-人物BAR-ThengHui-张腾辉-AI-新时代/): A radio interview on 人物BAR about what AI actually changes in everyday life, and what it does not — recorded in Mandarin.
- [My First Experience with Innov8rs](https://thenghui.com/note/2019-01-29-my-first-experience-with-innov8rs/): What a first Innov8rs conference in Bangkok taught me about corporate innovation: the constraint is rarely ideas, and almost always permission.

## Optional

- [Full text of the professional pages](https://thenghui.com/llms-full.txt)
- [Everything feed](https://thenghui.com/rss.xml) · [Notes feed](https://thenghui.com/rss/notes.xml) · [Blog feed](https://thenghui.com/rss/blog.xml)
- Contact: me@thenghui.com